1 Nenokkadine - Audio Review

Movie:     "1" Nenokkadine ( 2014 )
Music:       Devi Sri Prasad

Director:   Sukumar

Producer:  Ram Achanta, Gopichand Achanta and Anil Sunkara ( 14 reels )

Cast:          Mahesh Babu, Kriti Sanon

Prince Mahesh Babu is roaring high at box office despite mixed critic response on Businessman. He is saying that he is number 1 and he is only the one. Working with Sukumar and 14 reels set the bar very high. Fans are eagerly waiting for the audio after breif trailer that made fans frenzy to see their Prince as rockstar. The music bit from DSP set the expectations sky high. Sukumar is known for his fantastic sense of music and his combination with DSP never failed so far in terms of music. DSP surprisingly never worked with Mahesh during his decade long career. Mahesh after back to back movies with Thaman, I guess due to Sukumar, had to work with DSP. 

Mahesh had transformed himself with physical appearance and with him projecting as rockstar, the film is expected as feast to fans. His tweets also support the same. DSP with Sukumar had set a very high standard. As said earlier, there was no equivalent movie interms of music after Arya2 in telugu industry. It might be a exaggerated statement but unfortunately lately the music directors and lyricists have let down the Telugu music to the lowest standards. Let see whether both Sukumar and DSP crossed/met/let down their standards with this movie.

Its all Chandrabose's show in lyrics department. But after listening to songs, it appears either DSP or Ramajogiah sastry might have helped in couple of songs. With theme of the movie being different, the album will probably not appeal broader audience. However if fans and youth are satisfied the music is sure shot hit and Mahesh will take care of the rest. Lets see how the songs fared. There are only 5 songs which means the formula is ignored, may be one of the mood is not required for this movie.

01 – Who Are You
Singer(s):  Devi Sri Prasad
Lyricist:    Chandrabose

The song for which trailer was released and revealed that Mahesh is going to rock. DSP starts this song with electrifying guitar bit, then claps and couple of introduction words in his own singing style followed by question "Who Are You", The supporting beats are going to move fans from their seats and go along with their hero. He provided a great start to the album and great start to the song. His singing was decent given the way he sings until guitar takes over in the interlude. Then DSP didnt add unneccesary shouts in between which makes this song much better to listen. In Interlude there comes the guitar proves DSP has really worked hard for this tune. This song without Hero on screen will probably provide 10% of the feel of the song. DSP provided an electrifying song after a long time. Its been a while that such song was heard in Telugu movies. Lyrics are not upto the standard of the song. Some odd comparisions/question marks, but who cares. Rocking song with rocking hero all that it matters. Even though Chandrabose is weak link for this song, definitely this song will rock and remain on charts for long time. Mahesh who is normally not known for great dance moves unlike his collegues, need to see whether he had something to offer in dance department other than his refined looks, package of physical presence in new rocking style. Whatever it is fans at the end of the song will say once more and while listening the song on the players will go in loop..

02 – HavnTuzo Mogh korta
Singer(s):  Neha Bhasin
Lyricist:    Chandrabose

DSP brings in a different flavor to this song. Havn Tuzo mogh korta seems like Konkani way of saying I love you. This is something female lead behind the Prince and the poster which caused controversy could be picturized as all things relate. Heroine behind hero in Goa, singing Konkani way and saying she is desperate for his style. DSP adds all different styles to this song which should appeal fans and youth alike. Neha Bhasin sang in Telugu mostly for DSP, her noted song was Niharika Niharika from Oosaravelli which is again by DSP. She tries to sing huskily, but that had become over dose with words. Heroine says rockstar nee style ki like kodta, DSP we will hit like button to the style of the song. 

03 – O Sayonara
Singer(s):  Suraj, Manasi
Lyricist:    Chandrabose

After providing feast with first two songs, seems like DSP wanted to take a break. He provided a routine song, but in between he did something better to the song in terms of interludes. The rest of song goes as per routine DSP song. Suraj Singing was not upto mark neither in pronounciation nor in elevating song. He just did his job. Might be this song situation didnt demand much from DSP. Sukumar wanted a different theme for this song. Benefit of doubt to DSP.

04 – You Are My Love
Singer(s):  Piyush Kapoor
Lyricist:    Chandrabose

This song for sure is aimed at youth. DSP once again did perfect justice providing a very good melody. This song somewhere reminds the standards of earlier movie of Sukumar-DSP. However Piyush should have sung better to make this song even much better to listen and feel. DSP provided everything for this song. Any melody lover will get hooked to this song. Sukku-DSP are known for this type of songs. The lyrics could have been more powerful and singing could have been much better. If not for these two issues, this song could have made excellent impact and could have stayed much longer. Even then this song is really well made song by DSP.

04 – London Babu
Singer(s):  Priya Hemesh
Lyricist:    Chandrabose

Sukumar and DSP created sensation in terms of item songs. They created trend across the globe with Aa ante amalapuram in Arya. So obviously there have to be expectations that they have to provide one such song in their album. But this song misses everything and ends up pretty ordinary song. Priya couldnt bring the vigor, energy, seductive effect. Lyrics also didnt support the song well. May be since its Mahesh's movie things might have been done careful. DSP did provide some changes here and there but that changes are not sufficient. 

Pick(s) of the album: Who Are you, Havn tuzo mogh korta, You are my Love.

Since this movies is made of different theme, having certain expectations of standards with the combination involved, it is very difficult for DSP to satisfy everyone. There are three songs which are clear winners and the other two are pretty standard DSP routine songs, This album will not be close to beating the standards DSP/Sukku set for themselves. However expecting every movie at a higher standard will be over expectations from the combination. DSP with this album proved that he needs right combination to bring the right talent in him. He is a rock star by himself and he didn't forget his main strength melody. Sukumar on the other side has been providing good albums and this one also will not let him down. This album appeals youth, fans for sure, However on the other side, there is a certain sect of listeners who are fan of Sukku/DSP combination. This album doesn't satisfy them as they expect the other two songs could have been better, even though they wont get disappointed. Finally what it matters is Mahesh and his fans got what they want,